new ana vision new ana vision

VISION

As an official airline partner for the Olympic and Paralympic Games Tokyo 2020
all ANA employees will work together as a single team.

The vision behind HELLO BLUE, HELLO FUTURE

HELLO BLUE, HELLO FUTURE - Making 2020 Everyone’s Runway

These words reflect our vision for 2020 and beyond.

HELLO BLUE, HELLO FUTURE
Blue is the color of the ANA.

The blue circle represents the blue earth, or the world.

HELLO BLUE HELLO FUTURE
This is the beginning of a new challenge, creating new value and serving as a bridge connecting
our diverse customers around the world regardless of culture, language, nationality, age, gender, or disability.

Many people are expected to come to Japan in 2020, and our aircraft may be some of these passengers' very first experience of the country.

On board our aircraft, at the airport, and in a variety of other settings, we want to provide tangible
and intangible services that delight our customers from all over the world.

By providing world-class universal and inclusive services, we wish to act as a bridge between Japan and the world, contributing not only
to the success of the 2020 Tokyo Olympic Games but also providing pleasant air travel for all.

Everyone at ANA will work together as one to make the year 2020 a runway from which people both in Japan and around the world can take off.

It is our goal to be the world's leading airline in customer satisfaction and value creation.

Starting from humble beginnings with just two helicopters, the Japanese-born ANA has developed into one of the leading airline in Asia.

Our next We strive to continue to develop as a strong and independent company through creating maximum value for our passengers, our stakeholders and ourselves.
From the executive management team to our newest colleagues, our combined effort will give rise to an even higher quality of product and service than ever before.