ANA and Asiana join forces in CSR Project
- both airlines work together to plant forests in Japan and Korea -

TOKYO/ SEOUL October 30, 2008 - Star Alliance member airlines ANA and Asiana will plant 500 Japanese black pine trees near Yonago airport in Tottori Prefecture in southern central Japan on November 9, as part of a combined environmental effort to reforest a wooded area devastated by the mountain pine beetle.

The reforestation project will fall under the umbrella of ANA’s ‘Aozora’ (Blueskies) CSR activities, and 200 volunteers from schools and community associations Sainokami Town in Sakai Minato - a coastal city in the locality of Yonago airport - are expected to take part in planting the saplings. Volunteers from ANA and Asiana - from Seoul and Asiana stations throughout Japan - will also take part.

“ANA and Asiana have a long history of cooperation on operational matters as part of our strategic alliance, over and above our membership in Star Alliance,” said Tomonobu Matsumura, director, Environmental and Social Affairs CSR Promotion at ANA. “Given our joint activities, it’s quite natural that we should extend them to cover the environment in the vicinity of the airports we both serve in Japan and Korea. We thus came to an agreement in March this year to take positive steps to contribute to local communities beyond the provision of air transportation, and the Yonago forest is our first joint step,” he continued.

Han Tae Keun, Executive Vice President of Cabin & Airport ASIANA said, “Our alliance, which began with sharing flight codes, has been spreading and developing across the board very successfully. Now we are expanding our cooperation beyond the business area and looking forward to creating the same kinds of synergies in CSR activities as we have done in our business activities. I hope this joint environmental initiative will be continued in Korea next year.”

As part of the November 9 event, Professor Fukuju of the Faculty of Agriculture at the University of Tottori, an expert in the field of global environmental sciences, will also be invited to deliver a lecture on the importance of coastal forests on the environment to participants on the day.

ANA, together with Tottori Governor Shinji Hirai and Sakai Minato City Mayor Katsuji Nakamura, signed a three year Forestry Protection & Management Accord on January 24 this year, in which the airline committed to planting tress in the area surrounding Yonago airport as part of a wider reforestation programme run by Tottori Prefecture. This is ANA’s second tree-planting project in the Yonago airport vicinity, and the 26th forest nationwide since the Aozora project began five years ago.


Chayoun Lee, Asiana Public Relation:
Rob Henderson, ANA Public Relations:

ANA and Asiana join forces in CSR Project