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| Media Data |
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| High-quality, high-resolution inflight media that really makes your ad shine! |
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| ANA's corporate philosophy of providing the best possible amenities to passengers is reflected in its inflight media. WINGSPAN (English version) / Tsubasa-no-Okoku (Japanese version), our inflight magazine, boasts compelling content, dazzling images and an impressive monthly circulation of some 840,000--including 20,000 regular subscribers who choose to read the magazine even when they're not flying. |
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| WINGSPAN / Tsubasa-no-Okoku has thus grown from being an inflight magazine to a defacto major publication. In addition we offer other unique platforms for your advertising such as SKY VISION and ANA SKY SHOP that are not available anywhere else. |
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“Due to its big fan base, it has a high perusal rate”
Not only viewed by passengers, the “Tsubasa no Oukoku” is also subscribed by many and seen by approximately 2,400,000 people outside the aircraft on a monthly basis. ANA’s core market base is executive and management level personnel of corporations and organizations. In addition, ratio of female passengers is recently increasing, so you can expect advertising effectiveness toward opinionated individuals and women who lead all demographics in spending. |
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“Effective advertising that targets the whole world”
ANA International routes connect major cities in Asia, America, and Europe.
“WINGSPAN,” which is placed on these flights and catches the eyes of many passengers, is an effective advertising medium that targets the whole world. With a perusal rate of over 70% and take home rate of 8.8%, its advertising effectiveness is apparent. As an advertising tool with international reach and high contact rate, a promising advertising effectiveness can be expected. |
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“Effectiveness realized by a confined setting”
“Sky Vision,” which is televised on a Japan domestic flight, has a contact rate of 83% due to its existence in a confined setting. On a monthly basis, it is seen by an average of 3,100,000 customers. With a motion picture and high contact rate, it is cost efficient and great for advertising. |
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