Promoting ANA Group's Guidelines for Action - ANA's Way
What is ANA's Way?
ANA's Way is an action guideline grounded in the ANA Group's founding philosophy and the vision of its founders. It outlines the core values and the behaviors necessary for employees to achieve the ANA Group's Mission Statement and Management Vision.
The continuous effort and challenge demonstrated by our 'People,' combined with the 'Teamwork' that fosters cross-functional and cross-company collaboration, are the ANA Group's strengths and the driving force behind its value creation cycle."

To Live up to our motto of "Anshin, Attaka, Akaruku-genki!", we work with:
Safety
We always hold safety as our utmost priority,beause it is the foundation of our business.
Education based on the Course of ANA Group Safety Action
The "Course of ANA Group Safety Action" is posted at all Group workplaces, and is strongly emphasized in daily operations and serves as a code of conduct for each and every Group employee.
The ANA Group is enhancing various types of safety education based on these guidelines, so that each and every employee of the Group will embody the Course of Safety Action and deliver "safety and reliability" to our customers.


Customer Orientation
We create the highest possible value for our customers by viewing our actions from their perspective.
Enhancing value at each scene of the ANA Customer Experience.
Based on customer feedback and perspective, we encourage front line colleagues to generate and implement their ideas to improve customer satisfaction. By widely sharing various CS activities and episodes throughout the ANA Group, we facilitate enhancements to the customer experience.
Social Responsibility
We are committed to contributing to a better, more sustainable society with honesty and integrity.
Resolving social issues through business
The ANA Group promotes ESG management that considers the environment, society and governance from a global and long-term perspective which transcends the boundaries of the Group in order to contribute to solving environmental and social issues through our business and continue to create value as a company that is needed by the society in the future.


Team Spirit
We respect the diversity of our colleagues and come together as one team by engaging in direct,sincere and dialgues.
Maximizing Teamwork for ANA Group Value Creation
Our 'Team Spirit,' inherited from our founding and embodying the spirit of 'Wakyo' (Close Cooperation), is a core strength of the ANA Group and a driving force for value creation. We will continue to work as one with our approximately 40,000 ANA Group employees worldwide, standing by our customers and society as we take on challenges to realize our vision of 'Uniting the World in Wonder.'
Endeavor
We endeavor to take on any challenge in the global market through bold initiative and innovative spirit.
Inheriting and Evolving our DNA
"Endeavor" is ANA Group's DNA. We've kept growing by evolving this DNA with the times. United as diverse talent, the ANA Group relentlessly pursues daily efforts and consistently takes on challenges to create new value on the global stage.


ANA's Day Training
At "SUMICCO," a historical exhibition and training facility, we learn about the unchanging DNA and the history of effort and challenge since the founding of the ANA Group. Through experiences at various facilities of ANA Blue Base, we conduct the "ANA's Day" training, encouraging all group employees to think for themselves and translate that into action.





ANA's Way AWARDS
ANA's Way is a set of guiding principles that the ANA Group follows to create value and enhance the strength of its brand at its business locations in Japan and overseas.
We are widely inviting initiatives that contribute to the creation of value, enhancement of brand power, strengthening of corporate culture and fostering of a sense of group unity at domestic and overseas stations and presenting awards based on each category of the ANA's Way.
By sharing these examples, we aim to promote and further implement ANA's Way and strengthen cross-organizational connection.




Good Job Program
Since FY2001, the ANA Group has operated the “Good Job Program,” a messaging tool that allows employees to express appreciation and respect to one another.
The program began with handwritten message cards exchanged in person, but since becoming available online in FY2017, it has become widely used. In FY2024, approximately 960,000 messages were exchanged by 29,303 employees—representing about 75% of the entire ANA Group workforce.
Of these, around 190,000 messages were exchanged across different departments and companies, showing that the program has become a part of everyday communication throughout the Group.
Through the “Good Job Program,” we aim to foster a culture of mutual respect among colleagues, while encouraging pride and confidence in each other’s work. By doing so, we promote stronger communication in the workplace and a greater sense of unity across the Group.

ANA's Way Survey
ANA Group annually conducts the "ANA's Way Survey" (Group Employee Awareness Survey) to regularly understand employees' feelings about their work and their satisfaction with the workplace, using the feedback for continuous improvement.
Through this survey, we aim for two key objectives.
- To empower employees to work vibrantly, leverage their individual strengths, and support their sense of purpose, growth, and well-being.
- To enhance the corporate value of the ANA Group by solving workplace challenges, thereby improving the engagement of each employee and leading to further value creation.
The 2024 survey included 36,876 respondents from 46 ANA Group companies, including overseas employees, achieving a response rate of 94.8%. The overall score was 3.98 points, an increase of 0.03 points compared to the previous year.
We analyze the issues identified from the survey results and incorporate them as measures into our medium-term management strategy and human resources strategy to find solutions and drive improvements. The survey results are also shared with each company and department, where they conduct root cause analyses within their respective organizations. This process helps formulate action plans for each organization and promotes more active daily communication in the workplace.
ANA Group believes that employees who are cheerful, energetic, and vibrant in their roles contribute to corporate growth and customer satisfaction. Therefore, we will continue our efforts to create a workplace where employees feel truly engaged and motivated.

Evaluation of ANA's Way Implementation
Based on the five perspectives of "ANA's Way," we confirm the status of demonstration and realization of the Way in daily operations, along with the expected roles required of each position.
Outline of the Evaluation System


- Set individual and organizational goals
- Four interviews with supervisor per year (Goal Setting, Mid-year, Self-evaluation, and Final Grading Feedback)
- Each Team Member's goal will be shared within the team in order to foster mutual support.
- The process of goal attainment will be evaluated accordingly
- Regular 1-on-1 meetings in addition to the Four interviews with supervisor per year
- Review and coordinate evaluations within the department at all levels as well as between departments and across the company to assign uniform ratings.
- Establish values necessary to realize the management vision based on ANA's Way
- Evaluation of the degree to which employees demonstrate their abilities through the ANA's Way competencies (the abilities and behaviors required to realize value).