ANA launches “ANA Experience JAPAN” website
Encouraginging international visitors to explore Japan

  ・  New online hub offering updated information on local landmarks, restaurants and activities
  ・  Developed in partnership with local retailers, business partners and governments
  ・  Provides tourist information and reservation services for restaurants, shopping and local tours
  ・  Domestic discount fare “ANA Experience JAPAN Fare” available for overseas travelers

TOKYO, November 19, 2015 - ANA, Japan’s leading and only 5-star airline, today announced the launch of the official website of its “ANA Experience JAPAN" initiative, aimed at inviting overseas travelers to experience the various regions of Japan. The new “ANA Experience JAPAN" website works in tandem with the previously introduced "ANA Experience JAPAN Fare" campaign, offering discount tickets to ANA’s domestic route network, spanning 20 cities, 117 routes.

The “ANA Experience JAPAN" website provides a seamless platform of helpful information to visitors to Japan, particularly with respect to regional areas, where ANA will work with local businesses, municipalities and other partners to offer the latest updates on the most interesting local sites or activities each town has to offer. The new portal seamlessly integrates tourist information and reservation services for restaurants, souvenirs and local tours, and is available in English, traditional and simplified Chinese, with more language options planned in the future.

With the growing numbers of foreign visitors each year, Japan will see nearly 20 million international visitors in 2015, and ANA would like to offer guests to the country the most opportunities to experience Japan to the fullest.“ANA Experience JAPAN" follows a number of campaigns that ANA has previously introduced in line with this mission, including the “IS JAPAN COOL?” website, a travel and culture guide to modern and historical Japan, and the "Tastes of JAPAN by ANA" initiative, which recommends food and drinks from Japan’s lesser-known prefectures to international visitors.

Additional Services and Partner Companies:

In addition to the services above, ANA plans to continue to expand reservation services to hotels and a range of other activities in regional cities throughout Japan.

Contact: Corporate Communications, ANA HOLDINGS,+81-3-6735-1111

ANA HOLDINGS is an aviation group with global operations and a total of 63 consolidated subsidiaries and 18 equity method affiliates. It is divided into passengers and cargo services segments as well as airline related business such as Catering and IT Services. ANA HD formed in April 2013 and is the parent company of ANA; full service carrier and Vanilla Air; LCC. ANA HD promotes a multi-brand strategy to leverage the strength of ANA brand and stimulate demand in markets not completely covered by its full-service airline offering, while expanding market share for the Group as a whole, leading to enhanced value. ANA has about 240 aircraft flying to 88 destinations and carrying about 47 million passengers. ANA is the largest airline in Japan by revenues and passenger numbers. ANA is a member of Star Alliance. Management vision of ANA HD is “It is our goal to be the world’s leading airline group in customer satisfaction and value creation.”

ANA launches “ANA Experience JAPAN” website Encouraginging international visitors to explore Japan